So, the giant Meta has purchased a stake of about $3.52 billion at the current market price in the parent Ray-Ban company. It seems that this investment is only the beginning of Meta’s plan, as the company is focusing on increasing this stake up to 5% in the future.
We don’t know exactly what plans Meta has right now, because not long ago, has collaborated with the sunglasses brand Oakley to release a new generation of artificial intelligence-powered sunglasses especially for professionals in sports.
While the Ray-Ban Meta glasses models are more for fashion enthusiasts, Oakley is dedicated to more active people who need a powerful companion in training, workouts, or competitions.
So, right now, it seems that Meta wants to be a leading company in the AI glasses industry, with various models created for different needs and activities.
Is Meta planning to release a second version of Meta Ray-Ban Glasses?
Meta may release in the future a second model of Ray-Ban glasses, probably with more features and capabilities. But right now, we think that the first model is still relatively new on the market, and users probably think that a second model is unnecessary.
When asked about this situation, EssilorLuxottica, the Ray-Ban parent company, declined to make any comments for Reuters.
Stay tuned to be one of the first who find out if Meta is preparing a new collaboration with Ray-Ban and EssilorLuxottica!
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