Think of the amount of data that needs to be monitored: information on the competitors, on your consumers’ behavior, and even on market trends. AI simplifies this process so much, quickly and at scale, extracting essential insights that you will need to consider in your next strategies.
AI techniques like sentiment analysis help gather positive and critical product reviews to get a clear picture of customer feedback.
Competitor intelligence tools act like your brand’s radar, keeping you informed about the latest moves of the competition.
By using precise targeting powered by AI, you can boost the ROI of your marketing campaigns. And, when it comes to content creation, AI-driven copywriting tools can generate creative copy already optimized for SEO.
Considering this, it’s common to rely on multiple AI tools to tackle different challenges. In this rundown of some of the best AI-driven apps and platforms, we’ll break down what each one does and highlight any limitations to be aware of.
- ContentShake AI
This tool is an SEO and content marketing tool that combines powerful language models with Semrush’s SEO data to create optimized web pages. It offers trending topics, and detailed SEO outlines, and generates full blog posts in multiple languages, all within one platform.
Its key feature is an SEO optimization score with reliable tips to rank for more keywords, plus one-click content rewriting for better readability.
ContentShake AI also customizes brand voice by learning from your writing style and supports direct publishing to Google Docs or WordPress.
- Jasper AI
Jasper is a copywriting tool that impresses with its ability to generate copy in various tones and styles on almost any topic, having “read” 10% of the internet.
While it produces solid first drafts, human editing is still needed to refine flow and avoid repetition. The platform is ideal for generating emails, product descriptions, blogs, and landing page copy.
For affiliate marketing, Jasper AI is a great tool, because offers different templates and features that help in producing engaging content. So, this is one of the AI tools for affiliate marketing that is perfect for marketers and bloggers.
- Lexica Art
Lexica is a qualitative AI image generator known for producing very realistic visuals. It’s a powerful tool for creating on-brand marketing content, from blog thumbnails to social media visuals. With customizable prompts, you can save and reuse, keeping brand consistency easy.
If you want your visuals to stand out and feel tailored, Lexica Art is worth exploring.
- Fullstory
This AI-powered digital experience analytics platform tracks and analyzes user behavior across websites and apps.
What sets it apart is how it uses AI to track every click, scroll, and interaction, building a detailed “story” of each session. These user stories are then analyzed at scale to spot patterns, uncover UX issues, and highlight unexpected behaviors.
With clients like GAP, Zipcar, and Forbes, Fullstory helps brands cut costs and improve user retention and the site’s experience.
- Browse AI
Browse AI is a smart, competitive intelligence tool that helps marketers track competitor activity at scale through web scraping.
Instead of manually searching through sites, you can train a bot in minutes to gather key data, like low-star reviews, pricing changes, or new product listings.
Its AI mimics human behavior to bypass bot detection systems like Captcha. Trusted by major brands like Adobe and Amazon, Browse AI makes competitor monitoring faster and smarter.
With that being said, we are confident to say that AI tools for marketing will remain relevant for a long time.
Marketers have access to more AI tools than ever before, whether they need SEO-optimized content, eye-catching visuals, or uncovered insights on competitors’ activity.